A CONVERSATION WITH GOGO CHENG AND ANDREW SHERIDAN: CONVERSATION THAT SHIFTS VISION

There are certain conversations that stay with you — not because of grand strategies or business formulas, but because of the feeling they leave you with.

Recently, I had the honor of sitting down for lunch with GoGo Cheng and her husband Andrew Sheridan, two visionaries who have built a global business defined by elegance, excellence, and deeply human connections.

Andrew Sheridan, GoGo Cheng, Steven Nickel

What started as a meeting to talk about clientelling — the nuanced art of understanding, serving, and retaining high-value clients — quickly became something more meaningful. It became a conversation about identity, about intention, and about how to scale without ever losing soul.

We didn’t just exchange ideas.
We exchanged energy, values, and stories.

GoGo spoke with intention about building a world-class client experience that doesn’t just retain — it resonates. She spoke about rituals of hospitality, thoughtful communication, and how the smallest touchpoints can create a lasting emotional signature in someone’s memory. Andrew brought balance to the table — a strategic lens on how to scale gracefully, while keeping the brand rooted in what makes it rare.

I came into the lunch with questions — questions that have been circling as I prepare to take TailorFit worldwide.
How do you scale high-touch service without diluting its depth?
How do you build systems that serve, but still feel personal?
How do you maintain the integrity of a brand that was built on exclusivity, connection, and detail?

What I left with wasn’t just answers. It was clarity.

TailorFit has always been more than training. It’s a world, a lifestyle, a bespoke fitness and wellness experience that honors the individual. This lunch reminded me that going global doesn’t mean getting louder — it means getting sharper, more refined, more intentional with every move.

It’s about honoring the client — not as a transaction, but as a relationship.
One that’s earned. One that’s nurtured. One that lasts.

This conversation reaffirmed my belief that luxury isn’t in scale. It’s in consistency. It’s in knowing your client better than they know themselves, and building a brand around how they want to feel.

TailorFit is expanding.
And every new chapter begins with conversations like this — thoughtful, personal, and rooted in legacy.

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GoGo Cheng: Leading Consultant in The Art of Clienteling

Thank you, GoGo and Andrew, for your time, wisdom, and generosity.
Here's to building something timeless.